The Brooklyn Nets (10-21) will wear “Nickname Jerseys” in their matchup with the Miami Heat on January 10th, despite the fact that they have the fourth worst record in the NBA, and have easily been one of the league’s most disappointing teams this season.
This idea was clearly planned by the Nets before the season in an attempt to sell more jerseys, but with the team playing horrible basketball after several high profile offseason acquisitions, I doubt this stunt moves much more product.
What happens to the players that do not have a nickname like Alan Anderson and Mason Plumlee? Do they just wear their same old jerseys? Do they create nicknames or have them created for them by a veteran like Kevin Garnett? If I was Mason Plumlee I would just put “Flex” or “The Stud” on the back of my jersey and hope it stuck.
“The Truth” is that Paul Pierce’s jersey should read “Washed Up” on the back.